Shiba Inu Army believes that SHIB is in a favorable position as technology giant Sony enters the cryptocurrency trading market and relaunches a Japanese platform that supports meme coins.
It is worth noting that, as previously reported by The Crypto Basic, the renowned PlayStation manufacturer Sony has taken preliminary steps to relaunch the Japanese exchange Whalefin, including renaming its parent company Amber Japan to S.BLOX.
These efforts also include redesigning the existing Whalefin platform to be more user-centric and adding trading functionalities. Eventually, a new mobile application will be launched.
Shiba Inu is also making an impact.
Notably, Shiba Inu is one of the few cryptocurrencies currently traded on Whalefin. Prominent community figure Lola brought attention to this development in a post on X. Lola emphasized the position of Shiba Inu in Sony’s latest move into the cryptocurrency trading market.
In a media report, she urged people to take note of this connection, stating that Sony is launching a Bitcoin exchange while Shiba Inu holds an important position among the nearly 60 cryptocurrencies listed on Japanese exchanges.
Meanwhile, Lola remains unconcerned about the narrative surrounding Bitcoin. According to her, it is not a big issue as alternative coins like Shiba Inu typically follow Bitcoin’s footsteps during a bull market.
However, she highlighted this point to make the community aware of Shiba Inu’s position in Sony entering the cryptocurrency market and how deliberate storytelling is used to overlook SHIB.
See how media narrative can alter outcomes? Examples below. They have to make it sound like Sony is just doing BTC exchanges. I agree as all alts will follow later if BTC surges, but I give you a scenario where media can do to your brain, haha… but #SHIBARMY… – Lola (@CryptoLolla) July 2, 2024
The community has acknowledged Lola’s findings and recognizes its positive impact on SHIB.
Sony’s cryptocurrency exchange
It is worth noting that Sony acquired Amber Japan last year, which was previously a subsidiary company before announcing its brand restructuring. Amber Japan was formerly known as DeCurret, a Japanese cryptocurrency trading platform that was acquired and renamed by the Amber Group two years ago.
With Sony’s acquisition, the platform is undergoing its second brand restructuring. However, the latest announcement did not disclose the formal date for Sony’s plan to relaunch the cryptocurrency exchange for Japanese individuals.